NYT to start charging online readers

The New York Times Company has announced today that it will be introducing a ‘paid model’ for its website NYTimes.com at the beginning of 2011.

The new approach, referred to as the metered model, will offer users free access to a set number of articles per month and then charge users once they exceed that number. This will enable NYTimes.com to create a second revenue stream and preserve its robust advertising business. It will also provide the necessary flexibility to keep an appropriate ratio between free and paid content and stay connected to a search-driven Web.

Read the full statement from the company here

More on this later…

One thought on “NYT to start charging online readers

  1. Pingback: Donovan to step down as MD at The Irish Times « Blathnaid Healy

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